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Why Focus on Women in Cannabis Now?
Learn why it's important to focus on diversity from the start of this industry for safety, profitability, and product diversity.
Reading Up on the Cannabis Industry
People researching the legal marijuana industry often ask me how to get started in the Cannabis industry. These are the resources I read to stay up to speed on current Cannabis culture.
The Call for Self Regulation in the Cannabis Industry
We have an opportunity to regulate the cannabis industry from WITHIN or will be subject to others doing it TO the industry. Not only because it makes financial sense but it's also the right thing to do.
Nevada Medical Marijuana Regulation Priorities...Live from Las Vegas
The cannabis industry testified today at the advisory commission for regulation of medical marijuana. Here's what we learned about the upcoming Nevada market.
Explaining Why Marijuana Should Be Legal to Your Mom
The success of our industry hinges on convincing people who don't consume cannabis that it is a safe addition to healthy & conscious living.
How to Name Your Cannabis Business
7 principles to remember when naming your cannabis business. If you're opening a dispensary or cooking up an edibles brand, make sure to read this first.
7 Reasons You Should Focus on Women in Your Advertising & Your Business
Gallop's keynote is required watching for men & women – she teaches us how businesses are missing out on innovative ideas & profits by staying male-centric.
How To Create A Responsible & Effective Cannabis Brand
We have a huge responsibility to shape how the public perceives Cannabis going forward. See how smart branding pays off in the long run.
How You Can Create a Cannabis Industry We Can All Be Proud Of
Prioritizing Product Features for Cannabis Companies
Whether you're starting a MMJ dispensary or edibles brand: cannabis product feature strategy will be vital to your success.
2014's Hot Homepage Design Trend: Mega Images
You know those giant brand images filling up new home pages? Looks great but does it work?
Even NPR Is Telling You How Important Marketing Is For Cannabis Companies
The Farm shows how a female-friendly atmosphere at your dispensary can attract new customers and why you should shed the stoner image.
Your Company's Facebook Posts Will Soon Be A Waste Of Time
The day when your Facebook organic posts will reach virtually no one is coming fast.
Personalizing B2B Sales Relationships at Scale
Marketers think in terms of campaigns and touch points, whereas traditional sales people think about one-to-one sales calls. Tawheed Kadar has solved for these conflicts by making each sales person a mini marketing organization with his 5x5 Method.
B2B Technology Sales Without a Sales Force
John Marcus runs a software company with a sales force of just himself–but he doesn’t touch 90% of the deals.
The Rise of the Design Executive Officer
To solve the world's problems: we need to think like designers, feel like designers, and act like designers.
Making a Big Difference in a Small Town: Teaching Tech with Bella Minds
The problem isn't that we don't have enough women in technology, the problem is that we don't have enough people in technology. We're missing about 250,000 people to fill technology jobs in the US.
3 Development Principles for Web Tools from Google's Crises Response Team
Alice shared three principles that guide the team when creating tools for disaster response: simple, standard, and open.
Save Time in Gmail By Enabling These 4 Built-in Options
If you're a daily user of Gmail's web interface you need to know about these four built-in options that will save you time.